I've never heard of these guys, but it looks like they're competing with Enlightenment and stealing from Thomas/Kelley. Weird!
[Addendum: I got the following mail last night from a yahoo account belonging to one Joseph Rowlands.
I'm one of the authors of theNeat! Glad to get more background.
ImportanceOfPhilosophy.com site you mentioned in your
Just to let you know, we are not competing with
Enlightenment. Our website is set up as a resource for
people getting familiar with Objectivism, or laymen
interested in philosophy. We do not have the academic
direction Enlightenment seems to have.
Also, we did not steal our concept chart from David
Kelley and Will Thomas. It was formed independently
without any knowledge that they were also doing a
chart. After completing our chart, I had the
opportunity to meet David Kelley, and have since
corresponded with both him and Will Thomas. They've
allowed me a preview of their chart and they've seen
ours, and I can assure you that our concept chart is
significantly different from theirs both in intent,
style, and depth. They liked our site enough to add a
link to us on the Objectivist Center's links page.
I do believe everything in the yahoo mail, including the independent chart creation.]