Then, I noticed the dates on his entries. And the lack of archives.
Three articles stand out:
- A big-picture outline of very smart IA/usability/techtrends.
- Thoughts about how users really browse to achieve their ends:
They don't examine the page to look at all possible solutions, and then pick the best one. They don't even consider more than 1 solution and weigh them against each other. They just scan the page until they happen upon something that seems somewhat related to what they want and click on it.and finally,,,
This relates to a theory called satisficing. It's used in decision making theory, and it means picking a satisfactory choice, as opposed to picking the best choice. The more classic theory is optimizing: evaluating the options and picking the best one. It turns out that's not how we make decisions.
- Writing for the web, in 4+ distinct styles.